NFT Pudgy Penguins, a collection of NFT Pudgy Penguins based on the Ethereum blockchain, announced the release of Pudgy World, an open-world social game that connects owners of NFT Pudgy Penguins and owners of physical Pudgy toys. The alpha version is scheduled to launch in the first quarter of 2024 on the zkSync platform.

Within the new world, users will be able to customize their penguins and embark on an exciting story journey while interacting with each other. In addition, two new characters and a number of story missions and quests will be introduced. What makes Pudgy World special is its web3 focus, bringing together digital and physical items based on the Pudgy Penguin brand. Physical toys are provided with a QR code that allows owners to announce the unique characteristics of their Forever Pudgy Penguin digital character in-game, while not requiring the NFT or the toy itself.

Pudgy Penguins CEO Luca. Netz emphasized that the alpha launch of Pudgy World represents a meaningful step for the Web3 and NFT space, creating an opportunity for Pudgy Penguin owners to enjoy the game using their physical toys, even without prior knowledge of blockchain. Pudgy World, designed to be scalable and accessible on mobile devices, will be deployed on Matter Labs' zkSync blockchain. This opens up the prospect of collaborating with other brands using the Ethereum Layer2 network.

Matter Labs Senior Vice President of Development Michael Lee emphasized that Pudgy World leverages zkSync's zero disclosure (ZK) technology, enabling new business models and gaming experiences comparable to the gaming industry's transition to mobile gaming.