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Unveiling the Enduring Value Proposition of Web3 Gaming
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Unveiling the Enduring Value Proposition of Web3 Gaming

Nov 29, 2023

Navigating the current downturn in the Web3 gaming market is a formidable challenge, but gleaning insights from seasoned veterans in the blockchain gaming arena proves invaluable. These experts emphasize the enduring value propositions of Web3 games, particularly the assurance of ownership through blockchain verification, a crucial feature in an era where reality, influenced by advancements like AI, can be deceiving.

The recent GamesBeat Next event showcased such wisdom from industry stalwarts during a panel discussion on October 23-24. Moderator Neil Young, along with panelists Josh Williams (CEO of Forte), Matt Wolf (Head of Web3 Gaming at Zynga), and Johnny Casamassina (Chief Creative Officer at Plai Labs), delved into the transformative potential of Web3 gaming.

Neil Young highlighted the need for the Web3 gaming industry to reach its "zero to one" moment, where games become superior for players through ownership, facilitated by non-fungible tokens (NFTs) on the blockchain. Casamassina, who played a pivotal role in conceptualizing the Web3 game Champions Ascension, emphasized the transformative power of Web3 in evolving player interactions with games.

Matt Wolf, having worked with Zynga, detailed the exploration of future game dynamics related to asset consumption, usage, and ownership. The introduction of Zynga's first Web3 game, Sugar Town, was met with positive response, with Wolf emphasizing the obsession with the idea of ownership, not just economically but also emotionally.

The panel discussed how ownership changes the way individuals engage with assets, drawing parallels with the emotional connection one has with a house. Williams, expressing interest in profound changes coming to games, agreed that ownership alters the time and energy invested in an asset.

Casamassina highlighted the role of players in creating powerful components of ownership, contributing to the social connectivity of the game and gaining ownership over engagement and identity. He stressed the significance of recognizing the value players add to the gaming experience.

In the context of Champions Ascension, player contributions and exploits are recorded, preserving a sense of the player's history in the game. Provenance, the ability to track an asset back to its origin, ensures authenticity in a digital world. Wolf emphasized the importance of provenance in digital collectibles and acknowledged the role of blockchain in establishing trustless verification.

The panel concluded that as digital technology becomes more real, distinguishing between genuine and fake becomes challenging. Blockchain, with its decentralized and trustless nature, emerges as a crucial technology for establishing provenance, not only in games but also in the broader context of digital authenticity.

In summary, the enduring value propositions of Web3 games lie in ownership, emotional engagement, and the transformative power of blockchain technology, paving the way for a new era in gaming.

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