A recent report from CoinGecko reveals that a remarkable 72.5% of the top video game companies, including giants like Microsoft, Tencent, Sony, NetEast, and Nintendo, have ventured into the world of Web3. These industry leaders are exploring various aspects of Web3 technologies, with some investing directly in Web3 gaming projects and blockchain game development, while others are actively recruiting talent for blockchain-related roles.

Out of the 40 major video game companies evaluated, 29 have embraced Web3 to varying degrees. However, a closer look at this group reveals that only seven companies, or 24.1% of the 29, are actively involved in the development of blockchain games. This select group includes major players like Take-Two Interactive, Nexon, Bandai Namco, Konami Holdings, Krafton, Square Enix, and Ubisoft.

Krafton, in particular, stands out as a trailblazer in this space. Krafton is gearing up to soft launch its blockchain game in December 2023, with a full release expected sometime between January and July 2024. Noteworthy mentions in CoinGecko's report also go to Zynga’s Sugartown and Bandai Namco’s Ryuzo, both of which have already launched NFTs exclusive to their respective gaming ecosystems. Ryuzo introduced its NFTs in June, followed by Sugartown in August.

While significant strides have been made in the adoption of blockchain and Web3 technologies by video game companies, CoinGecko observes that the process is unfolding relatively slowly. Factors contributing to this measured pace include concerns related to scalability, market acceptance, regulatory uncertainties, and potential security vulnerabilities.

As of September 19, 2023, the combined market capitalization of the top 10 video game companies stood at a staggering $3,219.6 billion. This highlights the immense market potential within the gaming industry, especially when considering that the current market capitalization of established gaming giants in the blockchain sector totals just $4.8 billion. The gap between the traditional gaming behemoths and blockchain disruptors presents ample room for growth and innovation in the coming years.