Cryptocurrency exchange Bitget has announced a new strategic partnership with MotoGP to merge efforts in high tech and sports.
Bitget and MotoGP Partnership
Bitget has become a regional partner for MotoGP at select Grand Prix events across Europe and Southeast Asia, starting with the iconic Mugello Circuit in Italy. The collaboration will extend through key races in Germany, Spain, and Indonesia during the 2025 season.
Goals and Significance of the Collaboration
The partnership between Bitget and MotoGP unites two high-performance sectors—cryptocurrency trading and motorsport—focusing on speed, precision, and execution. Bitget aims to connect the fast-paced world of digital finance with the global motorsport community.
‘Make It Count’ Campaign with Jorge Lorenzo
At the heart of the campaign is MotoGP legend and three-time world champion Jorge Lorenzo, who will front Bitget’s ‘Make It Count’ branding initiative. Lorenzo highlights the striking similarities between racing and crypto trading, noting both demand discipline, strategy, and fast decision-making.
The Bitget-MotoGP partnership symbolizes a new union of technology and sport aimed at expanding fan engagement and showcasing the VALUES of two rapidly evolving industries.
