Memes have become an integral part of internet culture, capable of uniting people worldwide. They also play a key role in transitioning from Web2 to Web3, altering traditional approaches to content creation and distribution.

Web2 Memes: Popularity and Risks

Major Web2 platforms demonstrate the commercial power of memes, which are not only entertaining but also tools for monetization. For example, 9GAG has 8.4 billion views per month and an audience of 330 million people. However, despite the immense contribution of meme creators, platform owners receive the rewards.

Web3 Social Platforms: A New Era for Creators

Web3 applications like Memstagram aim to change the existing unfair model. Now, users can be rewarded for participating in meme culture through decentralized apps. This allows not only creating and sharing memes but also earning from it, retaining rights to their content.

Bridging the Web2 and Web3 Divide

Despite the significant potential of Web3, its mass adoption is only beginning. There are three key factors for attracting users from Web2: improving trust through security and transparency, simplifying terminology, and creating a user-friendly interface.

Web3 offers unique opportunities for users and content creators, but widespread usage still requires many changes. However, the potential of Web3 in building the internet's future, where users receive real rewards for their participation, is enormous.