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Significant Move for EOS: Rebranding to Vaulta and Moving Towards Web3 Banking

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by Giorgi Kostiuk

3 days ago


The EOS Network, once a giant in the blockchain space, has officially rebranded to Vaulta, marking a strategic shift towards Web3 banking.

Why EOS is Becoming Vaulta

EOS made headlines with a $4.1 billion ICO in 2018. Despite its technical foundation, it faced governance issues and lost market relevance. The rebrand to Vaulta signifies a shift with a focus on wealth management, consumer payments, portfolio management, and insurance. Yves La Rose, CEO of the Vaulta Foundation, emphasizes that this change aims to build an accessible financial construct, merging blockchain with traditional finance. Vaulta includes performance-enhancing solutions like exSat for Bitcoin.

We wanted a brand that truly reflects what we’ve built, who we are, and where we’re headed.Yves La Rose

A Banking Advisory Council to Bridge DeFi & TradFi

To integrate traditional and decentralized finance, Vaulta is forming a Banking Advisory Council involving experts from banking and blockchain sectors. Council members include Lawrence Truong, Didier Lavalle, Alexander Nelson, and Jonathan Rizzo, whose expertise will help Vaulta overcome regulatory challenges and push for financial product innovation.

One of the things we wanted to do is position ourselves and have partnerships with industry participants that are experts within their particular field.Yves La Rose

The Token Transition: EOS to Vaulta

A major aspect of the rebrand is the swap from EOS to Vaulta Token, set to begin in May 2025 via a dedicated swap portal. The Vaulta Token will be part of Vaulta's financial and banking ecosystem, supporting new Web3 applications, and will be available on over 140 exchanges where EOS is currently listed.

The transition from EOS to Vaulta represents more than a name change — it is a strategic move towards leading the Web3 banking space. A stronger identity, innovative financial products, and substantial institutional backing make Vaulta a promising player in the crypto landscape.

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