Animoca Brands, a company specializing in crypto gaming, recently announced its collaboration with Ubisoft to include the latter's new NFT game, "Champions Tactics: Grimoria Chronicles," in Animoca's Web3 Frequent Player Program. This program is a feature of Animoca's NFT Membership initiative, known as Mocaverse. Within this framework, owners of Moca IDs can accumulate "Realm Points" by engaging in different activities.
Yat Siu, co-founder and Executive Chairman of Animoca Brands, expressed enthusiasm about partnering with Ubisoft’s Strategic Innovation Lab. This collaboration aims to enhance user engagement and onboarding through the Mocaverse program. Nicolas Pouard, VP of Ubisoft’s Strategic Innovation Lab, also shared his excitement about joining the Mocaverse program, acknowledging Animoca Brands' impressive track record.
Moca IDs, essential to this program, are blockchain-based identifiers applicable across Animoca Brands' various gaming and crypto projects. However, these IDs are limited in number, with guaranteed access only for Mocaverse NFT holders. Others interested in obtaining a Moca ID must secure an invite code from an NFT owner.
While the specifics of the partnership between Ubisoft’s Strategic Innovation Lab and Animoca are yet to be detailed, the collaboration is set to enhance and expand Ubisoft's blockchain initiatives. This partnership marks Ubisoft's second significant crypto gaming collaboration this month, following an earlier announcement of a joint venture with Immutable to develop a crypto-based gaming experience.
Ubisoft is also progressing with the launch of "Champions Tactics," its first NFT-focused game, with its first free mint scheduled for the following month. Additionally, Ubisoft continues its collaboration with crypto metaverse company The Sandbox, having worked on various NFT launches, including those involving Ubisoft’s Rabbids IP and the recent announcement with Captain Laserhawk.
Ubisoft's investment in Animoca Brands, as part of a $65 million funding round in October 2021, and Animoca's recent $20 million raise for Mocaverse, highlight the growing synergy between these companies. The Mocaverse initiative aims to encompass various metaverse and gaming projects under Animoca Brands.
