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Chris Kelly Urges AI Industry to Focus on Energy Efficiency

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by Son Min-ho

2 hours ago


As the artificial intelligence industry continues to expand, concerns about energy consumption and efficiency are coming to the forefront. Chris Kelly, former chief privacy officer of Facebook, has emphasized the need for AI companies to prioritize energy-efficient practices in light of the growing demand for massive data centers. The publication provides the following information: energy efficiency is not just a trend but a necessity for sustainable growth in the tech sector.

Energy Consumption Comparison

In a recent interview with CNBC, Kelly highlighted the stark contrast between the energy consumption of human brains, which operate on just 20 watts, and the billions of watts required by AI data centers. He argues that companies that can effectively reduce these energy costs will gain a significant competitive edge in the market.

Concerns Over Electricity Supply

The rapid construction of these facilities is raising alarms about the strain on the electricity supply, particularly as the power grid is already under pressure. Major players in the AI sector, such as NVIDIA and OpenAI, have announced plans for data centers that will demand at least 10 gigawatts of electricity, equivalent to the annual power consumption of around 8 million American homes.

Financial Repercussions for Consumers

As the electricity demand surges, consumers are beginning to feel the financial repercussions, with notable price increases reported in states hosting significant data center operations. This situation underscores the urgent need for the AI industry to adopt more sustainable energy practices to mitigate the impact on both the environment and consumers.

The focus on efficiency in the AI sector is becoming increasingly vital, as highlighted in a recent article. For more details, see the full story on this shift in priorities among major companies like OpenAI and Nvidia here.

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