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Binance Labs Backs Usual: Engineering Innovation in Stablecoins

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by Giorgi Kostiuk

4 months ago


Binance Labs has made a significant $10 million investment in Usual, an innovative decentralized stablecoin protocol focusing on the tokenization of real-world assets.

A Bold Step into Stablecoins

Usual has rapidly emerged as one of the most innovative players in the stablecoin market with over $1.4 billion in total value locked (TVL), positioning it among the top five stablecoins globally. The protocol bypasses traditional fiat reserves, integrating real-world assets such as short-term bonds into its ecosystem, creating the USD0 stablecoin, which is on-chain verifiable and fully backed.

The Growing Appeal of Tokenized Real-World Assets

Usual’s success is largely attributed to its focus on real-world asset tokenization. By aggregating assets from companies such as BlackRock, Ondo, and Mountain Protocol, Usual enhances the liquidity of traditionally illiquid assets. Despite the introduction of US Treasury Bills on-chain, less than 5,000 holders currently possess these RWA assets, highlighting the challenges of integration.

A New Era for Governance in Stablecoins

Usual introduces a fully decentralized governance model, unlike traditional stablecoins that are centrally controlled. Holders of $USUAL tokens engage in crucial decision-making processes such as liquidity incentives and risk management strategies. This eliminates risks associated with traditional banking reserves, offering a more transparent alternative for stablecoin users.

With investments from major industry players, Usual continues to grow, introducing decentralized governance and real-world asset tokenization, providing innovative solutions for investors and users.

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