Black Mirror introduces a new project in the Web3 format, providing viewers with the opportunity to actively participate in storytelling.
Black Mirror on Blockchain: A New Kind of Interaction
In 2018, Black Mirror conducted an experiment with the interactive episode Bandersnatch, where viewers became decision-makers in the plot. Now, the series is taking the leap into blockchain with the project called 'Black Mirror Experience.'
Storytelling 3.0: The Community Shapes the Narrative
The 'Black Mirror Experience' allows the audience to not just watch but actively engage in creating new content. This builds a community characteristic by logging their engagement on-chain, creating permanent and rewarding connections.
The Future is Transmedia: Black Mirror Grows with Its Community
The first season began with Smile Club, a social scoring experiment based on the Nosedive episode. Participants earned points on-chain, creating a decentralized social hierarchy and even paving the way for the first animated episode. In the second season, users received the $MIRROR token and had the opportunity to shape their reputation through dynamic NFTs.
Black Mirror's new approach in transmedia form opens up a unique opportunity for viewers to become part of the story and influence its development.
