BlockDAG (BDAG) actively employs sponsorship in various sports to enhance its visibility and build trust among investors. The nearly $375 million raised in its presale reflects the effectiveness of this strategy.
European Football: Global Reach
BDAG's sponsorship of Inter Milan ensures the brand's constant presence on the international stage. Each match, broadcasted on television and online, along with live audiences in the stadium, increases brand recognition among millions of viewers. Social media and global fan interactions further amplify this impact.
UFC: High-Impact Moments
BDAG's sponsorship in the UFC, with champion Alex Pereira as a brand partner, captures attention through dynamic and high-profile sports events. This approach secures immediate viewer attention, fostering trust in the project among investors.
Rugby and Cricket: Targeting Loyal Fans
BDAG's sponsorship of the Seattle Seawolves in rugby and the Seattle Orcas in cricket allows for active engagement with deeply loyal sports communities. These markets are characterized by strong dedication and active participation from fans, enhancing brand integration and increasing the chances of successful investor conversion.
BDAG's sponsorship strategy demonstrates how repeated high-quality brand interactions can build trust and accelerate adoption among investors. Its involvement in regions where football, UFC, rugby, and cricket command significant attention establishes a recognition cycle, lowering barriers for new buyers.