BTCC, one of the world's oldest cryptocurrency exchanges, held its Summer Festival 2025 in Tokyo, showcasing its commitment to Japan's Web3 ecosystem.
Culture Meets Crypto
The Summer Festival took place aboard a traditional Yakatabune houseboat on Tokyo Bay, where participants enjoyed a 2.5-hour cruise past landmarks like Odaiba and Tokyo Tower. Guests were treated to dishes including aburi sushi and wagyu sushi, creating a memorable atmosphere. Attendance exceeded expectations, with more than 90% of invited guests participating, including representatives from Community Science and media.
Engaging the Community at $NYAN Fusion Night
BTCC supported the $NYAN Fusion Night event, which blended online and offline participation. The session featured insights from GFA President Mr. Matsuda and Mr. Kida of ICHIZEN HOLDINGS. A quiz with branded merchandise giveaways further enhanced participant engagement.
Strengthening BTCC’s Ties with Japan
Events like the Summer Festival and $NYAN Fusion Night underline BTCC's commitment to the Japanese crypto community. They celebrate the growing user base in Japan while highlighting the company's mission to bridge tradition with innovation. BTCC also introduced its global brand ambassador, NBA star Jaren Jackson Jr., reinforcing their mission to connect sports with digital assets.
The BTCC Summer Festival serves as an important platform for strengthening connections with the Japanese crypto community, illustrating the company's commitment to merging cultural heritage with digital innovation.
