Bybit, one of the leading crypto exchanges globally, launches a new B2B unit BBU aimed at providing services to institutional and enterprise clients.
Advanced Services for Institutional Clients
BBU offers a range of services that go beyond the traditional crypto exchange model. Key offerings include:
* **Third-party settlement**: Helps clients mitigate counterparty risk while enabling seamless trade settlements. * **Off-exchange custody**: Designed to keep assets secure and reduce on-platform exposure. * **RWA collateral programs**: Enables real-world assets to be used as collateral in crypto transactions. * **Dual issuance of tokenized products**: Provides tokenized versions of traditional assets. * **Digital Treasury Asset (DTA) solutions**: Allows enterprises to manage digital assets as part of their treasury operations.
Led by an Industry Veteran
The new division will be led by **Yoyee Wang**, a former risk analyst and portfolio manager at the Royal Bank of Canada (RBC). This experience will be crucial to serving high-end clients with complex needs.
Bybit's Strategy in the Digital Asset Market
The launch of BBU highlights Bybit's intention to strengthen its position in institutional services, introducing advanced asset management technologies in line with the growing interest from hedge funds, banks, and fintech companies.
With the launch of BBU, Bybit takes steps toward expanding its presence in the world of institutional investments, offering innovative solutions for a mature market.
