Cold Wallet, a new entrant in the crypto wallet space, poses a threat to established players like MetaMask and Trust Wallet through its innovative cashback model and significant initial funding.
Cashback Model and Its Benefits
Cold Wallet offers users a cashback system where users earn CWT tokens for paying gas fees, swapping, or bridging funds. This allows users to earn from their usual transactions, whereas traditional wallets like MetaMask and Trust Wallet do not provide a reward system.
Merger with Plus Wallet and Its Impact
With the acquisition of Plus Wallet, which brought in 2 million active users, Cold Wallet significantly expanded its audience. This merger, along with an intuitive interface, will provide user convenience and a ready base for testing the new reward model.
Market Prospects and Challenges
Cold Wallet has already raised $6 million in pre-sale and offers a potential 4,900% return to its listed price. However, the main challenge remains attracting new users and converting them into active participants in the CWT ecosystem.
Cold Wallet enters the crypto wallet market with an innovative cashback model and an established user base, which could change perceptions about wallet functionality and attract new users.
