Despite growing interest in cryptocurrencies, many Americans remain on the sidelines due to doubts and fears about their use.
High Interest in Cryptocurrencies
A July 2025 survey of 2,000 U.S. adults who do not own cryptocurrencies found that 34% are interested in learning more. This translates to approximately 61 million people. However, only 20% of respondents plan to acquire or use cryptocurrency in the coming years. Many worry they may have missed their chances.
Challenges for First-Time Users
68% of crypto-curious individuals do not know where to start. Most platforms require multiple complex steps, assuming prior experience with financial tools and digital security. This leads to decision fatigue among newcomers as the variety of tokens and their features complicates choice.
Education and Industry Perception
49% of non-crypto holders do not understand how they work. The language of cryptocurrency often acts as a barrier. Many novices turn to content from influencers or social media, leading to knowledge discrepancies. Platforms like Coinbase and Binance have begun introducing educational sections, but these resources are still not widely accessible.
To engage and involve more people in the world of cryptocurrencies, it is crucial to provide access to reliable and understandable information on how digital assets can be used in daily life.