James Seyffart, Bloomberg’s ETF Research Analyst organized a discussion at Consensus 2024 focusing on the integration, challenges, and future potential of digital asset ETFs. Caroline Butler, the Global Head of Digital Assets at BNY Mellon, underlined the company's long history of innovation and how digital assets are part of its ongoing evolution, particularly in managing a significant $47 trillion in assets. Institutional adoption was a central theme, with Katherine Dowling, Executive Management at Bitwise Asset Management, emphasizing the role of research in aiding advisors’ decision-making processes. Dowling also highlighted the importance of ongoing due diligence and educating regulators in operational matters. Panelists discussed the rapid pace of developments in digital assets, with Cynthia Lo Bessette, Head of Digital Asset Management at Fidelity Investments, pointing out the dynamic nature of the technology and its varied applications. Joseph Chalom, Managing Director at BlackRock, highlighted the success of ETFs in offering convenience and safety, especially in the context of the Bitcoin ETF frenzy and heightened client interest