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Exploring the AI and Web3 Market: From Tokens to Real Utility

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by Giorgi Kostiuk

2 days ago


The intersection of artificial intelligence (AI) and Web3 is becoming one of the most significant changes of recent years. Market forecasts indicate rapid growth of the AI sector.

The AI Market and Its Forecasts

In 2024, the AI agents market was valued at approximately $5.4 billion and is projected to exceed $236 billion by 2034. Additionally, the virtual influencer market is expected to reach about $6 billion in 2024, growing to nearly $46 billion by 2030. These numbers reflect significant changes in digital culture and business.

Tokens vs. Real Utility

Every new wave in Web3 comes with a recurring problem: speculation often outruns sustainable value. Many projects launch tokens but struggle to deliver genuinely useful use cases. Projects that focus on real functionality and economic viability have a higher survival rate in the long term.

The Future of the Tokenized Creator Economy

Web3 introduces new monetization models such as content tokenization, allowing fans to become co-owners. Successful projects like Friend.tech and Oh platform demonstrate how tokenized models can rapidly gain popularity and drive user growth.

The creator economy and AI agents continue to grow rapidly, but success lies not just in new technologies but also in real utility and community engagement. This creates a new level of interaction between creators and their audiences.

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