Figma integrates Bitcoin in its financial policy as part of a new diversified treasury approach, sparking mixed investor reactions.
New Treasury Strategy from Figma
CEO Dylan Field announced that the company has incorporated Bitcoin into its balance sheet as part of a new treasury strategy, revealed during its 2025 earnings report. This cautious integration of Bitcoin signifies a strategic shift in Figma's treasury, impacting financial strategies for SaaS companies.
Market Impact and Stock Performance
CEO Dylan Field and CFO Praveer Melwani disclosed an allocation of $91 million to Bitcoin via an ETF, ensuring regulatory compliance. The decision has influenced perceptions of Figma in the market, although the company's stock experienced a nearly 20% decline post-earnings. Despite this drop, Figma reported a 41% year-on-year growth in earnings, showcasing its operational success.
Successful Strategy Models for Other Companies
Figma's cautious Bitcoin inclusion distinguishes it from companies like MicroStrategy and may influence other SaaS firms. Historical trends and expert analysis suggest that cautious crypto strategies could serve as models for other tech firms, especially as regulatory-compliant methods like ETFs gain popularity.
Figma's incorporation of Bitcoin into its diversified financial strategy underscores the growing role of digital assets in corporate finance management.
