Floki has announced the launch of a large-scale LED advertising campaign in the British Rugby Super League. The campaign is expected to reach a wide audience, drawing attention to the brand in the UK and beyond.
New Advertising Campaign
Floki is implementing a campaign that utilizes 150 minutes of LED ads throughout the 2025 season. An estimated 110 million impressions in the UK alone are expected, excluding BBC-broadcast matches and international audiences.
International Match Broadcasting
The Rugby Super League continues to expand its international presence by securing broadcasting agreements in regions like Australia, Canada, Asia, and Africa. Channels such as Fox Sports, Rogers Media, Premier Sports Asia, and ESPN Africa are supporting the league’s expansion.
Opportunities for Floki
Rugby League remains a relatively untapped territory for crypto sponsorships, allowing Floki to stand out and strengthen connections with fans. This campaign positions Floki to increase its visibility and strengthen its presence in both the sports and crypto sectors.
With the Rugby Super League's growing global reach and dedicated fanbase, Floki's campaign creates potential for strengthening its brand and increasing its international presence.
