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GameSquare Adds NFT to Corporate Portfolio

GameSquare Adds NFT to Corporate Portfolio

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by Giorgi Kostiuk

14 hours ago


Recent actions by GameSquare may indicate a shift in corporate strategy where NFTs are gaining an important place alongside traditional assets.

The Idea of Including NFTs in Corporate Reserves

GameSquare has taken an unusual step by investing $5 million in NFTs. This decision hints at a potential shift in corporate strategies where NFT assets could be included in long-term reserves.

Trends in the NFT Market

The NFT market is witnessing rising popularity. Leaders from organizations like Yuga Labs and Art Basel state that NFTs can offer more than just speculative value, blending financial utility with cultural influence. In July, NFT trading volumes peaked on the Ethereum platform, with collections like CryptoPunks and Pudgy Penguins leading the market.

Skepticism and Criticism of the New Approach

However, critics such as Solana co-founder Anatoly Yakovenko view NFTs as hollow hype, comparing them to loot boxes in video games. Despite the skepticism, GameSquare's move could signal the beginning of a new era where digital art is not just collectible but also corporate assets.

Despite varying opinions, GameSquare's shift towards integrating NFTs into business processes may change perceptions of the value of digital assets in corporate strategy.

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