Gemini has claimed the lead among finance apps in the US following the recent launch of its XRP Mastercard, surpassing Coinbase.
iOS App Rankings
Gemini now ranks 16th in the US App Store for iOS, while Coinbase is positioned at 20th. This rise in ranking indicates an increase in consumer interest in apps, particularly in a competitive market.
Launch of XRP Mastercard
The launch of the XRP Mastercard marks a significant step for Gemini as it allows users to spend XRP directly from their Gemini wallet. This product merges the convenience of crypto with real-world financial transactions, attracting user attention. Support for XRP amid recent regulatory clarity adds competitive advantages to the company.
Coinbase's Response
While Coinbase maintains a dominant position in the crypto market, this shift highlights the activity of competitors. The success of Gemini's XRP Mastercard could prompt other platforms to consider similar integrations to retain their market share.
Gemini has made a significant advancement by surpassing Coinbase in mobile app rankings in the US, which could influence competitive strategies in the crypto industry.