KuCoin, one of the leading cryptocurrency exchanges globally, has announced the launch of its first initiative called 'Anti-Phishing Month,' aimed at raising user awareness about phishing attacks.
Introduction to Phishing
Phishing has emerged as one of the fastest-growing threats to fintech. Statistics from the Anti-Phishing Working Group (APWG) indicate that worldwide phishing incidents topped one million in Q1 2025, with financial services and payment providers accounting for over 30% of these attacks.
KuCoin's Campaign and Its Features
KuCoin implements its 'Education + Defense' strategy by offering users training in security, quizzes, and the ability to activate their own anti-phishing codes. This marks KuCoin's first attempt to harness a carrot-and-stick approach through its 'Learn + Quiz + Defend' framework. Participants can study learning modules and earn platform incentives while improving their awareness.
Continuous Security Measures by KuCoin
Beyond the month-long campaign, KuCoin has established enduring security protocols, including:
* Intelligent Risk Control System — a sophisticated phishing detection engine that wards off suspicious logins and blocks unauthorized withdrawals, averting over 5,000 high-risk access attempts per day. * End-to-End Security Alerts — vital account operations are protected by multi-factor authentication (MFA) and instant notifications to keep users fully informed before any modifications. * Ongoing Security Education — KuCoin routinely publishes guidance and phishing case breakdowns, and offers a dedicated Security Academy on its website and mobile app.
Looking ahead, KuCoin will continue to deepen its integrated ‘Education + Defense’ strategy to provide millions of global users with a safer and more transparent platform.
