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MicroStrategy: Unconventional Bet on Bitcoin and Record Profit

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by Giorgi Kostiuk

20 hours ago


MicroStrategy, now known as Strategy, continues to showcase outstanding results thanks to its investments in Bitcoin. The Q2 2025 report reveals record profits and intentions to expand its cryptocurrency assets.

Success of MicroStrategy Bitcoin Holdings

According to Wu Blockchain, MicroStrategy reported an impressive $10 billion in net income for Q2 2025, highlighting the impact of Bitcoin price growth on the company's financial health.

Reasons for MicroStrategy's Bitcoin Investment

MicroStrategy views Bitcoin as a reliable store of value, driven by the following motivations:

* Inflation Hedge: The company sees Bitcoin as digital gold that can protect corporate assets from inflation risks. * Long-Term Value: MicroStrategy believes in Bitcoin's significant price appreciation as it gains acceptance. * Capital Allocation Efficiency: Instead of holding cash, the company opts for investing in a scarce asset. * Institutional Adoption: MicroStrategy aims to inspire other companies to consider Bitcoin as part of their financial strategies.

MicroStrategy's Plans for Increased Bitcoin Investments

The company announced plans to raise an additional $4.2 billion through the issuance of STRC perpetual preferred stock to increase its Bitcoin holdings. As of the end of Q2, MicroStrategy already owned about 628,800 BTC, representing roughly 3% of Bitcoin’s total circulating supply.

MicroStrategy's Bitcoin accumulation strategy has significant implications for both the company and the cryptocurrency market. The record $10 billion profit and new investment plans signal a potential rethinking of corporate finance.

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