Pineapple Financial, a Nasdaq-listed company, has announced a $100 million private placement aimed at launching a treasury of INJ digital assets. Here we explore the details of this project and its significance for the market.
Pineapple Financial's Initiative
Pineapple Financial, led by CEO Shubha Dasgupta, is launching an innovative strategy to create the world’s first public INJ treasury. Institutions such as FalconX, Monarq, Abraxas, Kraken, Blockchain.com, Canary Capital, and the Injective Foundation are participating, highlighting the growing interest in blockchain-based finance. The strategy aims to accumulate and stake INJ tokens, which are projected to yield high returns.
INJ Pricing and Trends
As of September 3, 2025, Injective (INJ) is priced at $13.34, up 3.16% in the last 24 hours. The market cap stands at $1.33 billion with a trading volume of $98.68 million. Such figures underline the growing market confidence in INJ.
Future Implications for the Market
Pineapple Financial's treasury strategy may inspire other fintech firms to pursue similar paths, potentially influencing broader regulatory frameworks and practices in the sector. Historically, there has been sustained interest in high-yield staking assets.
Pineapple Financial's initiative to create a $100 million public INJ treasury reflects the increasing interest of institutional investors in blockchain tokens and may have a significant impact on the fintech sector.