Prenetics Global Limited, a NASDAQ-listed company, has started acquiring Bitcoin daily, reinforcing its intentions in the cryptocurrency sector.
Daily Bitcoin Purchase Strategy
Prenetics began augmenting its Bitcoin holdings in September 2022. The company currently holds approximately 228 Bitcoin and has adopted a strategy of purchasing 1 BTC daily. This program aims to strengthen the company's financial reserves based on its operational cash.
Financial Confidence and Company Assets
Given the current market conditions, the daily purchase strategy highlights the company's confidence in Bitcoin's long-term value. According to CEO Danny Yeung, 'As of September 10, 2025, the Company held 228.42 Bitcoin valued at $26.1 million and remained debt-free... we initiated a disciplined treasury reserve program.'
Impact on Corporate Strategies
This strategy may encourage other publicly traded companies to consider similar approaches to asset management. Historical examples, such as MicroStrategy, demonstrate that significant acquisitions of cryptocurrencies can act as catalysts for further market acceptance.
Thus, Prenetics' daily Bitcoin purchasing decisions may serve as a model for other organizations seeking to diversify their financial strategies amid growing interest in cryptocurrencies.