In July 2025, sales of non-fungible tokens (NFTs) reached a new level, totaling over $574 million. This increase significantly boosted the overall market capitalization of NFTs.
Overall NFT Sales Volume
NFT sales in July amounted to $574.2 million, a 47.6% increase from June's $388.9 million. This marks the second-highest monthly sales volume this year, behind January's $678.9 million. However, the number of transactions decreased from 5.5 million to 5 million, a decline of 9%. At the same time, the average sale price rose to $113.08, the highest in six months.
Market Leaders: Ethereum Collections
July saw Ethereum-based collections dominate the NFT market. In the last month, the price of Ethereum surged by 62%, positively influencing the valuations of Ethereum-based collections. Top collections like CryptoPunks and Pudgy Penguins saw significant growth. CryptoPunks led the list with over $69.2 million in sales, while Pudgy Penguins also showed impressive growth. According to reports, Pudgy Penguins increased their floor prices tremendously, outpacing other blue-chip collections.
Sales by Blockchains
The Ethereum blockchain continued to lead NFT sales with $275.6 million, reflecting a 56% increase from the previous month. Bitcoin and Polygon followed with $74.3 million and $71.6 million respectively. Cardano exhibited the most significant percentage growth at 102%. However, Polygon saw a 51.1% drop in sales volume compared to the previous month, a trend also observed in the BNB Chain, which recorded a 54% decrease.
The NFT market showcases interesting trends in July 2025, with increasing sales volumes and valuations of collections, particularly on the Ethereum base, despite a decrease in unique buyers.
