Strategy, known for its massive Bitcoin holdings, has reported an increase in its planned stock issuance to $2 billion, four times the initial target.
Stock Issuance and Market Demand
The company initially aimed to raise $500 million, but due to strong investor interest, the amount was revised. Series A Perpetual Stretch shares are being sold at $90 with an initial 9% dividend. Support for the issuance came from major institutional investors like Morgan Stanley and Barclays.
Market Performance of Strategy's Shares
Strategy's stock (MSTR) remained steady, trading around $413 on Thursday. The company’s shares have increased 37% in 2025 to date, and more than 146% over the past year, boosting its market cap to about $116 billion. MSTR has significantly outperformed both the S&P 500 and the tech sector.
Impact on Corporate Bitcoin Reserves
Strategy's actions have inspired other organizations to increase their Bitcoin reserves. For example, Japanese company Quantum Solutions plans to acquire 3,000 BTC over the year. Additionally, mining firms like MARA Holdings and Riot Platforms are also building up their reserves.
The increase in Strategy's stock issuance and the growing interest in Bitcoin from the corporate sector highlight the changing landscape of investment strategies in response to rising demand for digital assets.