The USDe stablecoin from Ethena Labs gained attention after a successful listing on the Binance platform, achieving significant growth metrics.
Growth of USDe After Listing
Following the Binance listing on September 9, 2025, the supply of the USDe stablecoin surpassed $13 billion, making it the third-largest stablecoin in the market.
Strategic Measures by Ethena Labs
Key participants in this growth include Ethena Labs CEO Guy Young and investor Arthur Hayes. Significant strategic actions include buybacks and revenue-sharing programs for the ENA token, attracting institutional interest.
Impact on Institutions and the Market
The USDe listing had an immediate effect on the market and institutional investments, strengthening the position of Ethena Labs. It also led to increased trading volumes and growing interest from the decentralized finance (DeFi) sector. As Arthur Hayes noted, "With the Binance USDE listing, the ENA fee switch is going to get turned on, unlocking $500 million for buybacks."
The successful Binance listing significantly impacted USDe, strengthening its market position and activating interest from institutional investors and decentralized finance.
