LG Electronics and the value-driven platform PricePally announced a new campaign named 'Fill Up', aimed at enhancing the shopping experience for consumers.
Objectives and Content of the Campaign
The 'Fill Up' campaign is the result of a collaboration between LG Electronics and PricePally, aimed at improving shopping for consumers. The main focus is on recognizing customer support through longstanding patronage. Consumers purchasing the LG 438L Top Freezer with an automatic ice maker will have the opportunity to receive vouchers for free products.
Features of the LG 438L Top Freezer
The LG 438L Top Freezer was designed with family needs in mind, allowing for more product storage and longer freshness retention. This model is particularly suitable for the summer season when the kitchen is loaded with large quantities of products. Participants in the campaign can receive product vouchers that can be used on the PricePally platform.
Leaders' Opinions on the Collaboration
Mr. Oktae Kim, General Manager of Home Appliances Solution at LG Electronics Nigeria, highlighted the importance of innovation for enhancing everyday life: 'The 'Fill Up' campaign is an exciting opportunity to bring our technology to more homes in Nigeria.' Furthermore, PricePally's CEO, Luther Lawoyin, expressed satisfaction with the partnership, emphasizing that it will reduce financial burdens on families during the summer season.
The 'Fill Up' campaign launched by LG Electronics in collaboration with PricePally represents a groundbreaking step towards simplifying shopping and improving families' quality of life. It underscores the significance of collaboration between leading brands to enhance the accessibility of quality home appliances and food products.
