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Trump Media Invests $2 Billion in Bitcoin and Digital Assets

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by Giorgi Kostiuk

2 hours ago


Trump Media and Technology Group, founded by former U.S. President Donald Trump, has unveiled its significant investments in the cryptocurrency market. The company's Q2 2025 financial report states it holds $2 billion in Bitcoin and related securities.

Composition of the $2 Billion Investment Portfolio

On July 21, it was confirmed that the company's investment portfolio amounts to $2 billion. This includes direct Bitcoin assets, Bitcoin ETFs, trust funds, and derivative contracts. Such a diverse approach aims to ensure high liquidity and minimize custody issues.

The $300 Million Options Plan

The strategy incorporates a $300 million options plan focused on Bitcoin-linked securities. According to official documents, favorable market conditions could allow these options to convert into direct BTC holdings. This new tactic is intended to not only increase income but also gradually enhance the company's crypto reserves.

Growth Prospects and Company Plans

CEO Devin Nunes noted plans to leverage liquidity to expand the Truth Social network. Among the expected innovations are a Truth+ subscription service, AI features, and a native digital currency for transactions. The company also plans to launch several crypto-centered ETFs and managed investment solutions. However, despite these ambitious plans, the company's stock fell by 12.06%, closing at $16.92 for the week.

Trump Media's bold entry into the cryptocurrency market indicates a clear strategic focus on digital assets. The expanded portfolio and planned initiatives underscore a commitment to innovation and growth in an increasingly crypto-aware economy.

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