In early September 2025, Yunfeng Financial announced a $44 million purchase of Ethereum, causing a stir in the market.
Surprising Move into Ethereum
Yunfeng Financial, listed in Hong Kong, acquired 10,000 ETH at an average price of approximately $4,400. This move was not a surprise to the market, as corporations are actively accumulating digital assets. The intrigue lies in Yunfeng's shareholder structure, as Jack Ma indirectly holds around 11% of the company through Yunfeng Capital.
Strategic Rationale for Purchase
Yunfeng described Ethereum as a 'strategic reserve asset,' indicating its significance for Web3 initiatives and digital finance. Ethereum has become the backbone of decentralized finance (DeFi) and tokenization platforms, making it an ideal foundation for financial services exploring next-generation finance. Additionally, Yunfeng aims to integrate into the growing sector of real-world asset (RWA) tokenization, strengthening its position in this market.
Implications for Web3
Yunfeng's decision to acquire Ethereum has significant implications for the sector. It underscores the growing recognition of Ethereum as a corporate reserve asset. This move may encourage other Asian companies to diversify into crypto assets and also solidifies Yunfeng's position in the rapidly expanding tokenized finance sector.
Yunfeng Financial's investment in Ethereum highlights the increasing influence of Asia in Web3 and digital finance, drawing interest from both local and international investors towards the integration of blockchain into traditional financial systems.
