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Experts at TOKEN2049 Discuss Strategies for Onboarding 100 Million Users

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by Luis Flores

2 hours ago


At TOKEN2049 Singapore, industry leaders gathered to discuss the future of blockchain adoption, challenging the notion that reaching 100 million users is a worthwhile goal. Instead, they highlighted the importance of genuine on-chain utility and the need for users who are willing to invest in it. According to the results published in the material, the focus should be on creating real value rather than merely increasing user numbers.

Panel Discussion Overview

The panel, moderated by Messari CEO Eric Turner, included insights from notable figures such as Tezos co-founder Arthur Breitman, Monad Foundation co-founder Eunice Giarta, and Berachain co-founder Smokey the Bera. They collectively argued that the focus should shift from vanity metrics to fostering real user engagement through valuable services.

Key Obstacles to Scaling Blockchain Technology

One of the key points raised was that the primary obstacles to scaling blockchain technology are not related to transaction speeds, but rather issues surrounding:

  • user onboarding
  • regulatory frameworks
  • sustainable business models

The panelists emphasized that for blockchain to achieve widespread adoption, it must become seamlessly integrated into users' lives, effectively making the technology invisible to them.

Building on the discussion of user experience and financial literacy, the recent focus on non-USD stablecoins highlights their growing significance in reshaping financial practices, particularly in regions like Africa. As these digital assets address immediate economic challenges, they are paving the way for a more resilient financial future. For insights into how stablecoins are transforming financial transactions in Africa, check out our latest report here.

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