Ledger, a developer of hardware wallets, and the American cryptocurrency exchange Coinbase have announced the initiation of a strategic partnership aimed at simplifying the process of purchasing cryptocurrencies and their subsequent transfer to cold storage. Thanks to the integration of Coinbase Pay into the Ledger Live application, users can now easily purchase digital assets on Coinbase and instantly send them to hardware wallets.
Ian Rogers from Ledger emphasized the long-term cooperation with Coinbase, noting that previously the process of buying cryptocurrencies was not as straightforward and was prone to errors. The emergence of spot Bitcoin ETFs this year, in his opinion, has fundamentally changed the market situation, contributing to attracting new users to the cryptocurrency space. Rogers expressed confidence that, despite the initial interest of newcomers in ETFs, over time they will transition to independent storage of their assets.
Amid growing optimism in the market, where Bitcoin is approaching the $50,000 mark and the fear and greed index has reached 79 points, analysts note a steady increase in interest in cryptocurrencies. According to Glassnode data, only 13% of BTC holders are in the loss zone, and over the past year, the value of the leading cryptocurrency has increased by more than 130%, indicating its stable growth.