Amdax is a Dutch cryptocurrency provider focused on the institutionalization of digital assets. The company offers custodial services, investment solutions, and support for crypto projects. One of its strategic initiatives is the creation of a Bitcoin treasury under the AMBTS brand. Supported by MiCA regulation and independent audits, Amdax is becoming a key player in integrating crypto assets into the European financial system.
Contents
- Amdax Platform: Functions, Assets, and Principles
- Services and Business Lines
- AMBTS – Bitcoin-Based Treasury Strategy
- Regulatory Framework and Investor Confidence
- Macroeconomic Context and Future Outlook
- Conclusion
1. Amdax Platform: Functions, Assets, and Principles
Founded in 2020, Amdax was the first crypto company to be officially registered with the Dutch Central Bank. The platform’s main goal is to provide a secure and regulated environment for operations with digital assets. Clients can buy, sell, and securely store over 30 carefully selected cryptocurrencies, including Bitcoin, Ethereum, Solana, and more.
All assets are held in cold wallets with a 1:1 backing — meaning no client funds are used for staking, lending, or margin trading. This guarantees full liquidity and asset protection. A user-friendly interface is available through both web and mobile applications.
Moreover, clients receive transparent reports on transactions and asset flows, which strengthens trust in the platform. Amdax implements the best practices in cybersecurity, including multi-factor authentication and strict access controls. Thanks to its combination of high standards and ease of use, Amdax has quickly become a technological leader in the regulated crypto services segment in the EU.
2. Services and Business Lines
The platform offers three core investment formats: from self-directed to fully managed portfolios. Additionally, Amdax is actively developing a dedicated division — Amdax Ventures — to support emerging crypto projects.
- Self-directed investing: clients manage their portfolios directly via the platform interface;
- Recurring investments: automated purchases on a schedule to average entry points and reduce emotional trading;
- Managed portfolios: Amdax’s investment team builds and manages portfolios based on the client’s objectives;
- Amdax Ventures: funding for startups, market-making, exchange listing assistance;
- OTC trading: confidential large-volume crypto trades outside of exchanges;
- Consulting: legal, strategic, and financial guidance for Web3 businesses operating in the EU.
Corporate clients can also access tailored consultations on digital asset management and tax planning. In addition, Amdax provides access to market analytics and trend reports, making the platform not just a service provider, but also an industry knowledge hub. The team comprises professionals with backgrounds in traditional finance, asset management, and blockchain technology, allowing them to deliver efficient and scalable solutions to a wide range of clients.
3. AMBTS – Bitcoin-Based Treasury Strategy
AMBTS (Amsterdam Bitcoin Treasury Strategy) is a subsidiary of Amdax aimed at launching a public investment company focused on acquiring Bitcoin as a long-term strategic asset. In June 2025, AMBTS raised over €20 million in private funding and announced its ambitious goal — to accumulate 1% of the total Bitcoin supply (approximately 210,000 BTC).
The initiative includes plans to go public via listing on Euronext Amsterdam, creating a regulated and accessible vehicle similar to an ETF. This offers institutional investors Bitcoin exposure without needing to hold the asset directly.
| Metric | Description |
|---|---|
| Strategy Goal | Accumulate 1% of all BTC (≈210,000 coins) |
| Initial Funding | €20 million from private investors |
| Listing Platform | Euronext Amsterdam |
| Legal Entity | AMBTS B.V. – separate structure |
| Comparable Model | MicroStrategy (USA) |
The AMBTS strategy could become a key hedge against inflation and currency risks across the EU. It opens the door for investors who are not yet ready to interact with crypto directly but see its long-term value. Amdax also plans to explore institutional debt issuance secured by Bitcoin to further scale the treasury model.
4. Regulatory Framework and Investor Confidence
Transparency has been central to Amdax from day one. In 2020, it became the first crypto service provider officially registered with De Nederlandsche Bank (DNB). In 2025, the company obtained a MiCA license under the Markets in Crypto-Assets regulation, allowing operations throughout the EU without additional authorizations.
The platform infrastructure is audited independently under ISAE 3000 Type 2 standards, ensuring that internal processes and security controls meet strict international benchmarks. Regulatory licensing significantly enhances the platform’s credibility, especially among institutional investors and family offices.
As crypto regulations tighten across Europe, Amdax's fully compliant model positions it to expand partnerships with financial institutions and public markets. Unlike many unregulated competitors, Amdax offers legal clarity and investor protection, making it a reliable entry point into the digital asset ecosystem for traditional capital.
5. Macroeconomic Context and Future Outlook
Global financial uncertainty is pushing investors toward Bitcoin as a hedge against inflation, currency devaluation, and geopolitical instability. Already, over 10% of all BTC is held by public companies and institutional funds. In this light, the launch of AMBTS as Europe’s MicroStrategy equivalent is both timely and strategic.
As institutional interest in crypto grows, structures like AMBTS help generate liquidity and trust across capital markets. They also allow investors to access Bitcoin’s upside through familiar financial instruments.
The growing demand for BTC is further fueled by declining confidence in fiat currencies amid economic disruptions. As crypto becomes part of corporate treasury strategies, companies like Amdax are positioned to provide compliant, secure, and scalable infrastructure. That makes the project particularly relevant in the ongoing transformation of global finance.
6. Conclusion
Amdax illustrates how traditional finance and the crypto economy can be effectively bridged. With its focus on regulation, custody solutions, and investment structures like AMBTS, the platform is establishing itself as a cornerstone of digital capital in the EU.
In a rapidly changing financial world, Amdax is already building the infrastructure where crypto assets are no longer exotic but integrated into balanced investment portfolios. The company’s long-term vision is to elevate Bitcoin as a mainstream asset class, not just for crypto natives, but for institutional and retail investors alike.
Looking ahead, Amdax may play a pivotal role in shaping the European crypto market, offering solutions that balance innovation, legal certainty, and investor trust. It stands as a clear example of how regulation can fuel — rather than hinder — growth and adoption.
