In a significant shift in its rewards strategy, Coinbase has announced a reduction in USDC rewards, a decision driven by both regulatory pressures and changing economic conditions. The source reports that this move reflects the company's adaptation to the evolving landscape of decentralized finance (DeFi).
Coinbase's New Approach to On-Chain Lending
Coinbase's new approach emphasizes on-chain lending as a viable alternative for generating yield, steering away from traditional custodial rewards. By integrating DeFi opportunities, the exchange aims to align itself with current market trends that favor decentralized solutions over conventional methods.
Strategic Pivot Amid Regulatory Scrutiny
This strategic pivot comes amid increasing regulatory scrutiny and fluctuating interest rates, which have prompted many platforms to reassess their reward structures. As the DeFi space continues to grow, Coinbase's decision underscores a broader industry shift towards more innovative and flexible yield-generating options.
In a recent development, the Depository Trust & Clearing Corporation (DTCC) has announced plans to enhance its recordkeeping capabilities through blockchain integration, contrasting with Coinbase's shift in rewards strategy. For more details, see read more.







