DOGAMI Academy, a popular dog racing game, is now officially available on Google Play and the App Store for iOS. Developed with the support of Ubisoft and Animoca Brands, the game offers a new gaming experience in Web3. Following the early access phase, during which over 5 million races were completed in 4 months, the free-to-play version of the game is now open to everyone. This move aims to expand the game's audience, attracting over 1 million players worldwide.
The success of early access for NFT owners underscores the game's potential. With players spending an average of about 60 minutes per day and achieving a 21% retention rate on the 30th day — significantly higher than the industry's 7% — the game demonstrates strong engagement. It's notable that over 7% of players spend an average of $250 USD in the game.
This mobile version stands out from other Web3 games for desktops due to its huge gaming community. Focusing on dog management, DOGAMI distinguishes itself among other blockchain games by targeting a broader audience, including women and families.
Strategic partnerships with influential figures in user acquisition campaigns aim to promote DOGAMI beyond 1 million downloads, targeting the Web2 audience.
The mobile launch is just the beginning of a series of ambitious projects aimed at strengthening the brand and creating a major IP. Future plans include merchandise, comics, TV series, toys, and more, with the goal of integrating Web2 and Web3 technologies.
Robbie Young, CEO of Animoca Brands, is thrilled about the mobile launch:
Christopher D. Penzeires, co-founder and CBO of DOGAMI, shared the vision of DOGAMI Academy:
Thus, DOGAMI aims to become a leader in Web3 gaming, relying on a community of over 200,000 players and 24,000 sold NFTs. This game promises to be an innovator in the industry, offering a combination of fun, strategy, and innovation.
For more information and to download DOGAMI Academy, visit the iOS App Store or Google Play.