One of the longest-serving exchanges in the world, BTCC, has announced a new partnership with NBA player Jaren Jackson Jr., who has become their global brand ambassador. This collaboration creates new opportunities for bridging the worlds of sports culture and cryptocurrency.
Partnership with BTCC
BTCC announced its partnership with Jaren Jackson Jr., a two-time All-Star and the 2023 Defensive Player of the Year. This is the company’s first-ever sports sponsorship, aimed at attracting a wider audience to cryptocurrency. BTCC seeks to use the influence of renowned athletes to expand its user base.
Who is Jaren Jackson Jr.
Jaren Jackson Jr. is a professional basketball player for the Memphis Grizzlies in the NBA. He is known for his defensive skills and offensive versatility. Throughout his career, he has become a fan favorite, averaging 18.5 points and 5.5 rebounds per game. Jackson is also actively involved in business and culture, making him one of the most promising young athletes.
About BTCC
Founded in 2011, BTCC has established itself as a reliable cryptocurrency exchange, focusing on security and transparency. The exchange operates globally and holds licenses in the USA, Canada, and Europe. With over 9.1 million registered users, BTCC offers trading services including spot trading, futures, and copy trading.
Jaren Jackson Jr.'s partnership with BTCC opens new horizons for integrating sports and cryptocurrency while fostering fan engagement.