State of Survival is a large-scale mobile survival strategy set in a devastated world where players build shelters, develop heroes, fight hordes of infected, and participate in alliance wars. The project has evolved into an international FunPlus IP, gained a massive audience, and is gradually integrating into the digital Web3 ecosystem through the Xterio platform, opening the path to NFT assets, digital ownership, and expanded gameplay opportunities.
- State of Survival — strategy, brand, and the scale of the universe
- Gameplay: base, heroes, and modes
- Economy and resources of State of Survival
- State of Survival’s connection to blockchain and the role of Xterio
- Community, events, and collaborations
- Prospects of State of Survival in modern Web2/Web3 markets

State of Survival — strategy, brand, and the scale of the universe
State of Survival is a mobile F2P strategy set in a zombie apocalypse, created by KingsGroup and published by FunPlus. The game attracts millions of users thanks to flexible base development, resource gathering, hero progression, and competitive state wars. It is not just a mobile app; over six years, the brand has grown into a full media universe including collaborations with major IPs, events, merchandise, and an active fan community.
FunPlus is actively expanding its games toward Web3, and State of Survival plays a key role in this direction. Through a partnership with the Xterio platform, the brand gains access to on-chain experiences, digital ownership, NFT campaigns, and opportunities to extend the game beyond the traditional client. This creates a hybrid ecosystem where classic mobile gameplay coexists with an open digital economy.
Gameplay: base, heroes, and modes
The core mechanic of State of Survival is building and upgrading your base. The player clears infected areas, unlocks new plots, constructs farms, barracks, workshops, and research centers. The HQ level determines access to new functions and buildings, while the architecture of the base affects production speed, troop development, and overall combat power.
Heroes play a central role. Each character is unique, possessing a personal set of skills and specializing in a specific combat type. Heroes participate in the campaign, defense missions, special team assignments, and marches against the infected. Their progression requires fragments, experience, gear materials, and participation in events.
The gameplay is divided into several directions: a story campaign, PvE missions against infected, interstate wars, alliance competitions, and global boss events. Seasonal activities periodically appear, influencing server economy and allowing strong alliances to reinforce their dominance within the state.
Economy and resources of State of Survival
State of Survival uses a classic hybrid economy model, combining in-game resources, speed-ups, and premium currency. Player progress depends on strategic resource allocation, participation in events, and activity within the alliance.
The game features food, wood, metal, gas, and biocapsules. These are used for building facilities, training troops, and researching technologies. Time speed-ups allow players to quickly finish long processes, while premium currency provides access to bundles, passes, rare heroes, and special events.
Monetization is based on limited-time offers, battle passes, resource packs, and promotions. Although completely free progress is possible, it takes significantly longer than development with donations. However, the developers maintain balance through daily rewards, cross-events, and a constant flow of bonuses, helping non-paying players gradually catch up with stronger opponents.
State of Survival’s connection to blockchain and the role of Xterio
The transition of FunPlus into the Web3 direction has become an important stage in the development of the brand, and State of Survival is one of the key projects around which this new digital strategy is forming. Players gradually gain access to on-chain elements through external campaigns linked to Xterio, where NFT, digital collectibles, and extended player profiles are used. This approach keeps the core gameplay familiar and accessible to the mass audience while simultaneously connecting the game to a growing ecosystem of digital ownership. As a result, State of Survival remains a classic F2P strategy but becomes part of a broader on-chain infrastructure.
| Element | Role in the State of Survival ecosystem | What it gives players |
|---|---|---|
| Xterio platform | Web3 and NFT infrastructure | participation in digital campaigns and asset ownership |
| NFT layer | collectible brand-related items | ability to own digital objects |
| Cross-game economy | connection between multiple FunPlus projects | bonuses across games and value transfer |
| Web3 player profile | unified account within the ecosystem | access to multi-game events |
Interaction with Xterio allows part of the player's digital activity to be transferred to an on-chain format. While keeping traditional mobile gameplay, the game gains a layer of collectible items and digital events that can exist outside the State of Survival client. The platform enables FunPlus to launch campaigns that unite several game projects, forming a multiverse where the player receives extended progression.
The hybrid model keeps the game accessible for the mass mobile market while allowing the creation of long-term digital economy layers and strengthening the brand beyond the typical F2P ecosystem.
Community, events, and collaborations
The State of Survival community includes millions of players united in alliances. It has an extensive structure of guidelines, fan resources, Discord channels, YouTube guides, and large thematic wikis. Much attention is given to team-based events where alliances compete for titles and control over key points of the state.
Major community activities:
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seasonal PvE events and boss attacks;
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interstate PvP wars;
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alliance competitions;
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global reward campaigns;
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collaborations with popular brands and artists.
These activities create a constant dynamic cycle where account development is directly tied to participation in group events. Collaborations significantly strengthen the brand’s appeal: notable examples include partnerships with the UFC and actors from popular series. Such events help attract new players and maintain interest among existing users with unique rewards and limited-time modes.
Prospects of State of Survival in modern Web2/Web3 markets
State of Survival has proven its stability as a long-term game product. It combines well-developed economy design, socially oriented gameplay, large-scale events, and deep progression. In the mobile segment, it remains one of the most stable and recognizable FunPlus projects.
Web3 integration opens new development paths: launching collectible digital items, creating a cross-game ecosystem, expanding the brand through digital ownership, and participating in multi-game Xterio campaigns.
This strategy allows the game to evolve in two directions at once: as a traditional mobile strategy and as part of a broader digital ecosystem focused on asset ownership, decentralization, and long-term player engagement.




